Select Page

We Help Law Firms Acquire New, Profitable File Openings, Month After Month

Digital Marketing for Law Firms

The Difference: Our Experience & Results

i

We Understand It’s All About Opening New Files

We’ve run numerous successful digital campaigns & as such understand the end goal. New files that remain profitable after marketing are imperative & that’s exactly what we work to achieve, month after month.

We Work To Give You The Competitive Edge

Over time we’ve acquired extensive knowledge across the digital marketing sphere. We know what works & what doesn’t, especially for law firms. Our strategies will set you apart from your competitors.

No Packages & No More Cookie Cutter Solutions

Whilst Law Firms can share much in common, you are unique with vastly different USPs. Our process starts with a free consultation and digital audit. We’ll identify needs specific to your firm & make recommendations accordingly.

How We’ve Helped Law Firms Acquire New File Openings

Whatever the angle, we’ve got you covered

Increased Lead Volume

Within a short period of time, our team were able to triple this client’s lead volume by over 100% without having to increase their ad expenditure. As seen the CPL was effectively cut by approx. 60%.

Increased ROI

One of our larger firms saw a tremendous increase in ROI since we started managing their campaigns. As seen we have helped to create cost efficiency in a highly competitive market. 

Increased Digital Investment

Within just 2 months of managing this client’s campaign, they reallocated their entire budget from print to PPC, being $10k – $26k p/month. This firm is now in the process of expansion as they begin to market digitally for another practice area.

Increased Cost Efficiency

As seen we were able to drastically cut this client CPL by over 48% in less than 3 months of managing their account. This resulted in both increased cost efficiency as well as 100% more in-bound leads being generated.

Increased Conversion

With no history in utilising any digital platforms for their firm’s marketing, this client came to us as a first-time digital advertiser. In less than 30 days setting up & managing their account, we had generated a 28% conversion rate.

Increased Consistency

This client showed both a consistent & significant decrease in their CPL. While under our management, this local law firm in Arizona has seen a consistent increase in result month after month. We expect this trend to continue.

Increased Leads & ROI

As seen our team was able to drastically drop the CPL by 42% in comparison to when we first began management of this account. This resulted in an exponential increase in both leads and overall ROI.

Increased Lead Quality

After managing this campaign for two months, our team were able to achieve an increase in leads generated by 700% whilst simultaneously seeing a drop in CPA by 60%, resulting in much higher lead quality & conversion.

Increased Accuracy

This client operated out of a highly competitive vertical, aiming to acquire a very specific type of lead. Within the first 90 days, our team generated a 300% increase in leads and cut the CPL by 50%. This resulted in a tremendous ROI for the client.

The Service: Designed for Law Firms

Not sure where your future clients are hanging out? We’ve got you covered.

The digital world offers users multiple channels to find their desired service or product. Placement is key. The reality is your clients won’t use one single platform or device to find your law firm. For this reason, we create hyper-targeted campaigns, placed correctly across the right platforms that are proactive in collecting & capturing the right data as users cross your digital path.

Whether it be paid search, display and remarketing, organic search, social media marketing or email, we’ve got a track record of success in all the places you’ll need it.

Predictable & Consistent Lead Generation

Utilising pay-per-click (PPC) campaigns on Google’s Ad network as well as re-targeting campaigns across Google, Facebook & Youtube give us the ability to create campaigns that deliver measurable results, laser targeted to your ideal audience.

g

Search Engine Optimisation

While leads are being generated via PPC we ensure that we’re building a solid foundation that consistently adds to the growing number of leads generated in the future. We help firms rank well organically for their key practice areas with their location.

z

Social Media Marketing

By developing various strategies designed to amplify your content, we make you the authority in the minds of your audience. This ensures that you’re perceived as the ‘go-to firm’ in your market. We gain attention through relevant content that ultimately drives user engagement.

Articles

Our Free Process That Will Ensure Your Digital Success And Overall Growth As A Firm

1. Invest 10 Minutes To see If We Can Assist Your Firm

We understand that your time, is literally your money. We have designed a targeted 10-minute conversation that will give us a brief understanding of both your business & your goals moving forward. This conversation is set up to firstly give both parties an overall idea as to whether there is potential for Zephyr to assist your firm in digital growth & success and secondly, whether we feel we’re a good fit relationally.

i

2. We Dive Deep & Produce A Digital Audit On Your Firm

We’ll set up a 45-minute discussion allowing us the ability to dive in deep. Our goal will be to gain a solid understanding of your current situation and analyse current challenges that will ultimately help us to unveil the strategies that will lead to your firm’s growth. Following this call, our team will produce a complete audit of your current digital presence, website & any paid digital marketing platforms being used.

3. We Provide Recommendations & Concrete Solutions

Once our team has completed a digital audit, discussed your goals and developed an actionable plan, we’ll set up a final meeting. Congruent to the digital audit completed we’ll walk you through our strategic recommendations, analyse any areas of current cost inefficiency & address areas that could be further capitalized on. Our goal is to provide valuable solutions allowing you to move forward regardless as to whether you choose to work with Zephyr.

Our Free Process That Will Ensure Your Digital Success And Overall Growth As A Firm

Invest 10 Mins To See If We Can Assist?

We understand that your time, is literally your money. We have designed a targeted 10-minute conversation that will give us a brief understanding of both your business & your goals moving forward. This conversation is set up to firstly give both parties an overall idea as to whether there is potential for Zephyr to assist your firm in digital growth & success and secondly, whether we feel we’re a good fit relationally.

i

We Dive Deep & Produce A Full Audit

We’ll set up a 45-minute discussion allowing us the ability to dive in deep. Our goal will be to gain a solid understanding of your current situation and analyse current challenges that will ultimately help us to unveil the strategies that will lead to your firm’s growth. Following this call, our team will produce a complete audit of your current digital presence, website & any paid digital marketing platforms being used.

We’ll Provide Some Concrete Solutions That You Can Action.

Once our team has completed a digital audit, discussed your goals and developed an actionable plan, we’ll set up a final meeting. Congruent to the digital audit completed we’ll walk you through our strategic recommendations, analyse any areas of current cost inefficiency & address areas that could be further capitalized on. Our goal is to provide valuable solutions allowing you to move forward regardless as to whether you choose to work with Zephyr.

We work with firms big & small, primarily from Australia  & the United States

Let’s Chat!

Contact us now so we can have a quick chat, discuss your needs, see if these strategies could work for your firm and whether we both feel we would be a good fit to work together!

Email: Info@zephyrsocial.com.au

Call: +61 0404 016 510

Manly, Sydney, Australia

15 + 3 =