Suttons TRUCKS

Suttons Trucks Powers Ahead, Doubling Online Lead Gen within 3 Months!

100%

Increase in lead generation pipeline within 3 months

2 x

Online traffic within 3 month period

1,500

Monthly increase in database
the Challenge

Suttons is a household name in NSW, with a long history of selling cars & trucks. Suttons Trucks Arncliffe (selling new Isuzu, Kenworth and DAF trucks plus used trucks) wanted to establish itself as a market leader in the online space and boost its online presence. The brand also wanted to create an online paid media strategy that would see it increase market share online. Finally, the brand wanted to take over from the previous agency to more cost-effectively drive lead generation and fill up its lead pipeline.

services

Innovation Strategy Development

Ideation & Innovation Workshops

Implementation Support

Training & Development

Market Research & Trend Analysis

Partnership & Ecosystem Development

Innovation Strategy Development

Ideation & Innovation Workshops

Implementation Support

Training & Development

Market Research & Trend Analysis

Partnership & Ecosystem Development

Social Media Marketing

TikTok Marketing

Email & SMS Marketing

Web Development & CRO

Search Engine Optimisation (SEO)

Google Ads Network

Social Media Marketing

TikTok Marketing

Email & SMS Marketing

Web Development & CRO

Search Engine Optimisation (SEO)

Google Ads Network

100% increase in lead generation pipeline within 3 months

Impressive huh?
About

Zephyr Social set up an a-z go-to-market strategy on social media for Suttons Trucks Arncliffe. We utilised Meta, Google Ads, EDMs, and a strategy around landing page setup + CRO. We consistently met up with the team to understand the brand position and ethos. We set up campaigns that accurately reflected the brand's values. We worked with the team to push the right products in line with inventory control. We set up an approach that used the correct platforms to drive awareness, build lead generation, and increase Isuzu's online market share.